Many of my clients are fellow creatives hailing from either the film or music business, which helps reinforce my desire to treat those I work with as collaborators instead of customers.
FOXTWO (fighter pilot code for a heat-seeking missile) is a company run by a Hollywood camera technician who requested an identity that reflected military strength and confidence.
Immediately below is the final mark the client selected, a custom logotype highlighting the letter "F". Thick, bold strokes were used to convey confidence and stability while sharp angles reinforce the tone of a military insignia.
Also included below are logo alternatives and a simple Style Guide.